Introduction of the New Pension for Life Program

TV ad is featured lower on main page

Pension For Life is a recent campaign created by Steve. It showcases creativity and the ability to promote a subject, move target audiences to act, and provide information utilizing a wide variety media.

All creative applications were required to fit into established GOC templates and follow brand guidlines established by Veterans Affairs Canada.

This is a fully integrated marketing campaign utilizing social media, video, web television, print advertising, out–of–home (bill boards, electronic bill boards, and transit, pressboard articles, You Tube, as well as targeted internet using SEO, Facebook Advertising, Twitter, and website advertising.

Project Pension For Life Awareness Campaign

Client Veterans Affairs Canada